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Crisis-Proofing Your Business: Strategic Response Tactics

Crisis-Proofing Your Business: Strategic Response Tactics

Learn how to prepare for and respond to a business crisis with proven strategies. This guide covers real-world missteps, leadership tactics, and financial planning tips to help your business recover and thrive.
The Capital Gains Tax Traps Even Savvy Investors Miss

The Capital Gains Tax Traps Even Savvy Investors Miss

Think you know how capital gains work? Think again. Here are 4 surprising capital gains mistakes investors make—and how to avoid a surprise tax bill.
Revocable vs. Irrevocable Trusts: What’s the Difference?

Revocable vs. Irrevocable Trusts: What’s the Difference?

Trusts are powerful estate planning tools, but not all trusts are created equal. In this video, we break down the key differences between revocable and irrevocable trusts, including control, tax treatment, creditor protection, and long-term planning implications. Whether you're building a basic estate plan or preserving multigenerational wealth, understanding these two foundational trust structures is essential.
Employer’s Guide to Year-End and 2026 Payroll Tax Changes

Employer’s Guide to Year-End and 2026 Payroll Tax Changes

Stay current on 2025 year-end and 2026 payroll tax updates: SUI, FUTA credit reductions, social security limits, paid leave, and OBBB changes.
Beyond basis: understanding at-risk limits on loss deductions

Beyond basis: understanding at-risk limits on loss deductions

Learn how basis and at-risk amounts work together to determine loss deductibility in partnerships and S corporations, and why tracking both is essential for compliance and tax planning.
Catering to luxury travelers: trends affluent Americans are willing to pay for

Catering to luxury travelers: trends affluent Americans are willing to pay for

Affluent travelers are spending more, but with new priorities around privacy, wellness, and meaning. For business owners in hospitality, wellness, and adjacent industries, these shifts present real opportunities. Here's how to align your offerings with what high-net-worth clients are willing to pay for now.
From holiday rush to year-round growth: turn seasonal shoppers into loyal customers

From holiday rush to year-round growth: turn seasonal shoppers into loyal customers

The holiday season offers more than a revenue spike for business owners; it’s a unique window to build lasting customer relationships. Let’s explore how to align your messaging with the shopper mindset, position your offers, leverage multi-channel reach, and convert one-time buyers into loyal customers while keeping your operations strong.
Shaping stronger nonprofits: A look at our impact on the nonprofit community

Shaping stronger nonprofits: A look at our impact on the nonprofit community

RSM US has published its 2025 nonprofit industry lookback report. Learn more about the firm's impact on the nonprofit sector.
Hiring your child: tax perks and potential pitfalls for families in business

Hiring your child: tax perks and potential pitfalls for families in business

Hiring your child in your business can offer powerful tax advantages while teaching financial responsibility and supporting long-term wealth planning. Learn how to structure it properly, avoid IRS pitfalls, and make the most of this overlooked family strategy.
Top trends for tax technology in 2026 and beyond

Top trends for tax technology in 2026 and beyond

Ideas about tax technology and digital transformation in 2026 and beyond, as explained by tax technology leaders at RSM US LLP.
How to Raise Prices Without Losing Customers

How to Raise Prices Without Losing Customers

Some companies have raised prices brilliantly - they experienced minimal churn, strengthened relationships with their best customers, and watched their margins expand. Others? It was a complete disaster. In this video, you'll learn the specific strategies that separate successful price increases from catastrophic failures.
When to Raise Your Prices

When to Raise Your Prices

Decades of research shows pricing improvements can deliver 3-5x more profit impact than cutting costs or boosting volume, yet most business leaders still spend 80% of their time on everything but pricing. The real risk isn't raising prices, it's waiting too long to do it.
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  • Johnson & Sheldon, PLLC
    Amarillo Location
    500 S Taylor St Suite 200
    Amarillo, TX 79101

    Phone: 806-371-7661
    Fax: 806-371-0529
    Email: ebaten@amacpas.com

    Johnson & Sheldon, PLLC
    Pampa Location
    2004 N. Hobart
    Pampa, TX 79065

    Phone: 806-665-8429
    Fax: 806-665-8804
    Email: blewis@amacpas.com

    Johnson & Sheldon, PLLC
    Hereford Location
    119 E 4th St
    Hereford TX 79045

    Phone: 806-364-4686
    Fax: 806-364-0826
    Email: khollingsworth@amacpas.com

    AICPA
    Texas CPA Certified Public Accountant

    We are clients of the RSM Professional Services+ Practice. As a client, we have access to the Professional Services+ Collaborative, a globally connected community that provides access to an ecosystem of capabilities, collaboration and camaraderie to help professional services firms grow and thrive in a rapidly changing business environment. As a participant in the PS+ Collaborative, we have the opportunity to interact and share best practices with other professional services firms across the U.S. and Canada.